Pending legal review. This is the text we intend to publish; details marked in yellow are still being filled in.
How shops and products are ordered
Effective 10 November 2026
In this document, “Loopul”, “we”, “us” and “our” mean Doublyu Labs, with its registered office at 2-29, Main Street, Mugachinthala Village, Kondapi Mandal, Prakasam District, Andhra Pradesh 523270, India. We operate the Loopul mobile apps, the website at loopul.in and the Loopul shop console. You can reach us at support@loopul.in or +91 79896 51171.
Loopul is a platform on which independent local shops sell to you. Each shop is the seller of what it lists, and sets its own prices and stock. This page explains, in plain terms, the main things that decide the order in which you see shops and products in the Loopul app.
1. Shops near you
- We list shops that are open for app orders, within a set distance of the location you share, nearest first.
- Shops that are suspended, closed or paused are not listed. Your location is used only for that search and is not stored.
- Shops you have already joined (for example by scanning a shop's QR code) appear in the order you joined them.
2. Sponsored shops
- A shop can pay Loopul to be shown more prominently near you. Such a listing is always marked “Sponsored”.
- At most two sponsored shops are shown at a time, each only once, and only if the shop would have been listed anyway (open, and within the same distance). Paying never puts a shop in front of you that is outside your area.
- When several shops pay at the same time, the one that has been shown least so far comes first.
- Payment for placement never changes a shop's prices, its products' order inside the shop, or anything else on this page.
- Loopul does not currently show advertisements from brands.
3. Products inside a shop
- By default, products are listed by name. When you search, the closest matches to what you typed (including common regional names for a product) come first.
- You can choose another order: price (low to high or high to low), biggest saving against MRP, popular at this shop (units sold in completed orders at this shop over the last 90 days), or newest at this shop.
- On the shop's shelves, products in stock are shown before products that are out of stock.
- A shop does not pay Loopul to change the order of products inside its own shop.
4. What we do not do
- We do not rank shops or products by any personal data other than the location you share for a nearby search and, where you choose it, your own past orders at that shop (“previously bought”).
- We do not show made-up discounts: a saving is shown only when a shop's price is below the MRP. See Pricing & MRP.
5. Questions
If something about how results are ordered looks wrong or unfair, write to us; see also Grievances.
support@loopul.in